Electrical Principles
Electrical Principles was awarded the Best Designed Tertiary & Further Education Book at the 2016 Australian Book Design Awards. It was also a finalist for the Best Designed Cover of the Year category.
Electrical Principles covers the basic theory required by trainee electricians. A predominantly male, sometimes low-literacy level demographic called for a user-friendly design.
Transforming the title into a neon sign connotes the idea of electricity in a simple yet energetic way. Metallic foil was used to add impact.
The author, Peter Phillips, is well-known for his ability to explain complex concepts simply, and this tone influenced the text design. Pedagogy is organised with a range of worked examples and illustrations to make the basic principles easier to understand.