Danielle Maccarone
Work
Awards
About
Contact
Danielle Maccarone
Work
Awards
About
Contact

Work

— Danielle Maccarone is a designer/art director/creative manager with a surname that sounds like a type of pasta.

 Mercedes-Benz 52pp Lifestyle Collections Catalogue  As the designer assigned to this project, my involvement spanned conception through to finished art. The catalogue utilised a mix of stock and product photography. I art-directed the photoshoots an

Mercedes-Benz

 The client wanted a logo that was refined, classic and dependable. A thick card stock with contrast trim was chosen to reinforce the structural nature of their work.

RUMA

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Understanding Nutrition

  The brief:   A unified series design of 16 Modern History titles for Australian Senior School Students.   The catch:   Budget constraints meant historical cover shots were out of the picture.   The design pitch:   Studying history is all about disc

Nelson Modern History Series

 Electrical Principles covers the basic theory required by trainee electricians. A predominantly male, sometimes low-literacy level demographic called for a user-friendly design.  Transforming the title into a neon sign connotes the idea of electrici

Electrical Principles

  Food Map  A geo-tagged map of Australia teaches students about the origins of local Australian produce.

Virtual Kitchen

 The brief was to keep it fresh, professional and mindful of current beauty trends. Perfection in imperfection was my starting point.

Professional Beauty Therapy

  The concept:  to encourage a critical dialogue on the impact of moral issues in business, using the Volkswagen emission scandal as a reference.

Moral Issues In Business

Nelson Cengage iBooks

   Life Span Human Development  asks fundamental questions why humans develop the way we do. The cover speaks to contextual human development – that human beings are shaped by the environments in which they live, be they sociological, cultural or his

Life Span Human Development

 Guess Double Page Spread in  Men’s Style  Magazine.   Services Provided: Design, Photoshoot Art Direction, Project Management (Coordinating the booking, briefing and management of Photographer, Stylist and Copywriter)

Australian Consolidated Press

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Flâner